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Author Topic: BT Offers Choice of Gadget Gifts with Broadband and Phone Plans  (Read 306 times)

Bowdon

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https://www.ispreview.co.uk/index.php/2019/03/bt-offers-choice-of-gadget-gifts-with-broadband-and-phone-plans.html

Quote
UK ISP BT has launched a new range of special offers on their superfast (FTTC) and ultrafast (G.fast, FTTP) broadband packages, which among other things gives new customers a choice of taking either an included Samsung Tablet A 10.1 (worth 179), Fitbit Charge 3 (worth 129.99) or Amazon Echo (worth 89.99).

I don't understand why ISP's are trying to bribe new customers with gifts instead of just reducing the price.

I noticed even on the FTTP/G.fast packages they are offering 130 reward card PLUS a choice of one of the gifts mentioned above. So if a new customer as picked the Fibre4 package and got the Fitbit Charge 3 worth 129.99 that would be a total amount given to the customer of 259.99. They also reduced the price of the 18 months contract to 59.99. So if 259.99 / 18 months they could have taken a further 14.44 off the price. So new price could have been 45.55 per month.

I'd much prefer discounts on the actual price than reward cards or things I don't need.
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CarlT

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Re: BT Offers Choice of Gadget Gifts with Broadband and Phone Plans
« Reply #1 on: March 01, 2019, 07:03:39 PM »

BT's retail pricing is babysat by Ofcom.
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